The Future of Marketing contains responses from 50 CEOs of the world’s most successful companies, they answered a single question:
'What role will marketing play in the future success of your business'.
We received a fascinating variety of answers to our question, underpinned by some strong common themes, all published in our beautifully designed, hard-back book - The Future of Marketing. Click on the links below for a sneek preview:
Steven Ballmer, Microsoft
Richard Branson, Virgin Atlantic
Ian Cheshire, Kingfisher
Mark Hunter, Molson Coors