There are over 100 pages of fascinating marketing insights from some of the world's most influential marketers. We would like to thank all our distinguished contributors.
4 – The opportunity for marketers to lead 6 – Marketing’s place at the heart of business 8 – Mark Allen, Dairy Crest 10 – Nikesh Arora, Google 12 – Andy Atkins, Friends of the Earth 14 – Peter Ayliffe, Visa Europe 16 – Steven Ballmer (Preview) Microsoft 18 – Phil Bentley, British Gas 20 – Marc Bolland, Morrisons 22 – Richard Branson (Preview) Virgin Atlantic 24 – Richard Brown, Eurostar 26 – Ian Cheshire (Preview) Kingfisher 28 – John Chidsey, Burger King
30 – Mark Clare, Barratt Developments 32 – Vittorio Colao, Vodafone 34 – Richard Cousins, Compass Group 36 – Adam Crozier, Royal Mail 38 – Mark de Witte, Bacardi-Martini 40 – Andy Duncan, Channel 4 42 – Ronan Dunne, O2 44 – Charles Dunstone, The Carphone Warehouse 46 – James Dyson, Dyson 48 – Manny Fontenla-Novoa, Thomas Cook 50 – Martin Glenn, Birds Eye Iglo 52 – Tom Glocer, Thomson Reuters 54 – Harvey Goldsmith, Ignite
56 – Bill Green, Accenture 58 – Andy Haste, RSA Insurance 60 – Mark Hunter, (Preview) Molson Coors 62 – William Johnson, HJ Heinz 64 – Ray King, Bupa 66 – AG Lafley, Procter & Gamble 68 – Terry Leahy, Tesco 70 – Ian Livingston, BT 72 – Graham Mackay, SABMiller 74 – Andrew Moss, Aviva 76 – James Murdoch, News Corporation 78 – Martin Narey, Barnardo’s 80 – Paul Polman, Unilever
82 – Richard Reed, Innocent Drinks 84 – Nick Robertson, ASOS 86 – Stuart Rose, Marks & Spencer 88 – Jim Skinner, McDonald’s 90 – Martin Sorrell, WPP 92 – Todd Stitzer, Cadbury 94 – Dianne Thompson, Camelot 96 – John Varley, Barclays 98 – Peter Voser, Royal Dutch Shell 100 – Paul Walsh, Diageo 102 – Joseph Wan, Harvey Nichols 104 – Sara Weller, Argos 106 – Ken Wood, Weetabix